The Faculty of Agriculture, Universitas Sumatera Utara (FP USU), participated in the Service Excellence & Professional Work Culture Workshop organized by the USU Directorate of Human Resources (HR) on Wednesday, October 28, 2026, at the Main Building Meeting Room of the Faculty of Agriculture, USU. The activity aimed to improve service quality and foster a professional work culture among educational staff within Universitas Sumatera Utara.
The event was attended by the Director of the USU Directorate of HR, Emerson Pascawira Sinulingga, S.T., M.Sc., Ph.D., the Secretary of the USU Directorate of HR, Joko Susilo, S.Kom., M.Kom., and the Manager of Procurement, Development, and Training, Roza Adelina, S.Sos. Representing FP USU were the Vice Dean for Administration, Finance, Human Resources, and Assets, Prof. Luthfi Aziz Mahmud Siregar, S.P., M.Sc., Ph.D., the Head of the FP USU Administrative Office, Andi Siswoyo, S.E., and all FP USU educational staff.
In his remarks, Emerson Pascawira Sinulingga emphasized the importance of enhancing the capacity of educational staff to deliver increasingly high-quality services. He expressed his hope that this activity would encourage improvements in work culture while supporting employees' career development and welfare.
“We believe that the conditions and improvements we create will contribute to a better working environment and, in turn, lead to career advancement and improved welfare,” Emerson stated.
He also emphasized that improving service quality requires a shared commitment between educational staff and the USU Directorate of HR. Educational staff are expected to provide the best possible services to the academic community, particularly lecturers and students. Meanwhile, the USU Directorate of HR is committed to providing quality services in matters related to careers and personnel administration.
“We also promise to provide services to you in matters related to careers and personnel administration,” he added.
In line with this, Prof. Luthfi Aziz Mahmud Siregar stated that professionalism is closely related to achievements and career development. According to him, educational staff, including administrative personnel and laboratory staff, need to continuously improve their competencies as part of efforts to build a professional work culture.
“Professionalism is closely related to career advancement and achievements. We hope educational staff will embrace this as well, whether they work in administration or as laboratory staff. Therefore, through this workshop, we have a valuable opportunity to build these qualities,” Prof. Luthfi explained.
He also highlighted the importance of service quality in building the institution's image and supporting accreditation processes, particularly through user satisfaction surveys. FP USU plans to prepare annual reports on service satisfaction as part of its ongoing evaluation and service quality improvement efforts.
The workshop featured three sessions covering various important aspects of service quality improvement. The first session, titled Excellent Service and Service User Satisfaction Management, was delivered by Juli Agustini, S.E., Priority Banking Manager at Bank Syariah Indonesia (Persero) Tbk. The second session, on Effective Communication in Service Delivery, was presented by Dr. Juliana Irmayanti Saragih, M.Psi., Psychologist, a lecturer in the Undergraduate Program in Psychology at USU.
The third session addressed the theme of Professionalism and Work Culture in Improving Services toward the Development of Integrity Zones for Corruption-Free Areas (ZI-WBK) and Clean and Service-Oriented Bureaucratic Areas (WBBM). It was delivered by Cholina Trisa Siregar, Ns., M.Kep., Sp.KMB, Secretary of the USU Nursing Professional Education Program.
The workshop was conducted interactively through presentations, discussions, and role-play simulations guided by the speakers. Through these simulations, participants gained practical insights into implementing service excellence and effective communication when dealing with various everyday service situations. This approach is expected to help educational staff apply the knowledge they have gained in carrying out their respective duties.
This activity is also aligned with the Sustainable Development Goals (SDGs), particularly SDG 4: Quality Education, through strengthening human resource competencies that support improvements in the quality of higher education services. In addition, the activity supports SDG 16: Peace, Justice, and Strong Institutions, particularly by promoting professional, accountable, transparent, and quality public service-oriented institutional governance.
Through this workshop, FP USU continues to strengthen its commitment to fostering a professional work culture and improving the quality of services provided to the academic community. Enhancing educational staff competencies is expected to support stronger institutional governance, the development of Integrity Zones toward Corruption-Free Areas (ZI-WBK) and Clean and Service-Oriented Bureaucratic Areas (WBBM), and the delivery of increasingly effective services focused on user satisfaction.